Sanlorenzo at Art Basel Miami Beach 2019 with a new artistic project
Wednesday, November 20, 2019 3:20 PM
Marco Palmieri is the first artist invited to interpret the world of Sanlorenzo with the “360° Horizon” series
Art Basel Miami Beach 2019
“360° Horizon” by Marco Palmieri – design concept: Piero Lissoni
After the tribute to some of the leading exponents of modern and contemporary art, with installations created by the art director Piero Lissoni during past editions of Art Basel in Hong Kong, Basel and Miami Beach, Sanlorenzo presents a new display project launched for the occasion of Art Basel Miami Beach 2019, with the Italian artist Marco Palmieri, the last and closest collaborator of Ettore Sottsass.
Thanks to a unique ability to open its imagination to new influences, Sanlorenzo has decided to entrust its narrative to a range of exceptional international artists and photographers who will be invited to interpret the brand and its world, each through his own creative language.
Once again Sanlorenzo adds new dimensions to its image, continuing along its precise course towards unexplored horizons with a project capable of presenting the brand’s identity and its continuous evolution in a novel light.
During Art Basel Miami Beach 2019, from 5 to 8 December, Sanlorenzo – one of the world’s leading producers of yachts and superyachts – presents the project “360° Horizon,” based on collaboration with the artist Marco Palmieri.
“Against the background of a marine landscape, eight shots display the relationship between single elements of different dimensions and the surrounding space.
The landscape replicates.
The horizon stands still and encompasses the scene.
Physical space becomes a mental space, turning abstract.
Fullness and emptiness, light and dark keep alternating with a floating rhythm. Stylized elements create ideograms on an infinite blackboard.
The setting loses its anchors.
The sea becomes an absolute space.
A backdrop against which thoughts produce new trajectories, new reflections.
An ideal place.