Mercury Marine EMEA introduces innovative brand GARELICK EEz-In
Thursday, February 15, 2018 11:09 AM
Boosting the segment’s growing presence in EMEA with an additional 300 parts and components.
Garelick was acquired by Brunswick Corporation in November 2015 and is based in St. Paul Park, Minnesota; it markets products under its respected eponymous brand, as well as the well-known EEz®-In name. Garelick has a diverse portfolio of market-leading products that are complementary to Attwood, with limited overlap. It is the leading innovative brand in boarding ladders, premium seat and table hardware, boat hooks, outboard motor brackets, outboard motor carriers and folding deck chairs and deck tables.
Garelick's impressive collection of boarding ladders covers most boatyards’ and customers’ needs. The collection includes fixed hook ladders with fold-flat hooks for storage, telescoping hook ladders with telescoping steps and fold-flat hooks for compact storage, telescoping sport/diver ladders and fixed sport/diver ladders for swimmers or divers with fins, a unique design under platform telescoping dive ladder, a compact bass boat transom ladder, a unique and “invisible” EEz®-In II integrated transom ladder, over platform and under platform telescoping ladders available in either 2, 3 or 4-step models, an under platform sliding ladder ideal for installation under swim platforms or under the deck on bow or side, transom platforms with telescoping ladders for boats with inboard/outboard motors, swim platforms with fold-down ladders for boats with inboard/outboard motors, compact transom ladders, telescoping transom ladders, telescoping and folding pontoon boarding ladders, and fixed and flip-up dock/raft ladders.
SEAT AND TABLE HARDWARE
Garelick's Marine Table Hardware Collection includes Fixed, Manual and Gas-rise stanchion height adjustments, dozens of different mounting and installation options including our patented and revolutionary quick release system and our innovative side mount table leg system as well as an unparalleled variety of table tops, bases and stanchion finish options to match the scale and decor of any boat.
Since the first offering 50 years ago, when the classic profile die cast aluminium hook head was introduced, the Garelick EEz-In line of telescoping adjustable boat hooks has been the benchmark in the pleasure boat industry. Our boat hooks are made of high tensile strength aluminium tubing with either die-cast aluminium or unbreakable poly heads. Available in a variety of lengths and styles from simple, fixed designs to deluxe, anodized telescoping models that extend from 9cm to 30cm and lock anywhere in between.
OUTBOARD MOTOR BRACKETS
For over 40 years, Garelick has led the field in Auxiliary Outboard Motor Brackets! As outboard motors have changed so has our selection of brackets. We offer aluminium auxiliary outboard motor brackets for 4-stroke motors, stainless steel auxiliary outboard motor brackets for 2-stroke motors and stainless steel stationary outboard motor brackets for 4-stroke or 2-stroke motors.
OUTBOARD MOTOR CARRIERS
Designed to make the job easier, Garelick offers non-wheeled outboard motor carriers and wheeled outboard motor carriers that provide convenient mobility for moving lighter outboard motors to and from storage. Built from high tensile strength aluminium, these practical boating products have been proven performers for over four decades.
FOLDING DECK CHAIRS AND DECK TABLES
Classic deck chair designs and frame construction that have stood the test of time. From our first Deck Chair offering in 1957, to our latest EEz®-In Designer Deck Chair with lumbar padding, we have always offered added seating for decks that is compact for stowage and stable enough to withstand the rigours of boating. Available in three sizes, compact folding deck tables add so much convenience when extra table surface is needed. Whether rectangular or round, these weather-resistant tables complement our line of Deck and Yacht Chairs.
“Our trade name EEz®-In is derived from the expression. Don’t squeeze in, EEz®-In. It refers to how much easier it was to board a boat from the water using our original product. This was the concept when we developed the first lightweight double hook boarding ladder for the recreational marine industry.”
You will find Garelick EEz®-In products as original equipment on many of the best boats built today and at the Mercury Marine dealer network. Garelick was first introduced at the Marine Equipment Trade Show (METS) in November 2017. The range is being officially launched to the public in Helsinki and will be shown at upcoming boat shows throughout Europe.